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Thirteen titles. One through line.
For years Eric wrote about building green. His newest book turns that same thinking toward innovation itself. Read them together and you’ll see one idea running through all of them, clear the drag, and better things get built.
Coming October 2026 - Pre Order Open
FEATURED BOOK
Frictionless - Overcoming the Drags that Shut Down Innovation
Ideas are the easy part. Successful innovation is about overcoming the fear that shuts it down. Our brains treat new ideas as a threat and throw up roadblocks, bottlenecks, and resistance.
The Books
